Katsuhiko Hibino Appointed as a Special Judge for the Public Private Forum on Beyond SDGs Logo Design Open Call!
Katsuhiko Hibino joins as a Judge for the logo mark design competition symbolizing and promoting the action slogan “BEYOND! for beyond SDGs”!
On October 8, the Public Private Forum on Beyond SDGs launched a call for logo mark designs that symbolize and promote its action slogan, “BEYOND! for beyond SDGs.” At the same time, Katsuhiko Hibino, President of Tokyo University of the Arts, was appointed as a Special Judge.
Centered on the theme “How we can transcend the present to realize a more prosperous future?”, this project aims to bring together various voices and thoughts committed to the SDGs and turn them into a force to move the world. It operates on the principle that everyone engaged in the SDGs is a member of this initiative.
An application page is now open on this website. The application deadline is Wednesday, December 10. Anyone is welcome to apply, regardless of age, occupation, affiliation, or professional status. We welcome submissions from everyone driving Beyond SDGs forward. Use your logo mark to help expand and connect this initiative from Japan to Asia, the world, and the United Nations.
Message from Special Judge Katsuhiko Hibino
“I am looking forward to seeing your own unique and creative visuals. Even if you think, ‘Is this really a logo? It doesn’t look like one,’ please take the leap and submit it!
There are countless logos in the world—many look alike or feel familiar. But you are the only person who can create something from within yourself that has never existed before! When dozens or hundreds of such personal, authentic creations gather, I believe this competition will become a space that embraces each individual’s values and gives birth to a logo that truly reaches everyone.
‘I’ve never made a logo in my life—I’ve never even thought about it.’ It is precisely from such fresh hesitation, excitement, and heart-pounding anticipation that something extraordinary can be born—and that is the joy of the artistic world. Only one design will ultimately be selected, but the time you spend reading the concept, interpreting it in your own way, and designing a logo will enrich you and bring happiness to your daily life. It will surely be a truly meaningful experience.
Simply participating is meaningful! I encourage you to give it a thought. Even if you end up not submitting an entry, the time spent thinking about it means you are already participating in this competition. When you spot logos along your usual daily route, remember this competition and think, ‘If it were me, I’d like a logo like this…’ How about spending your days with that spark in mind?”
Tokyo University of the Arts, where Katsuhiko Hibino serves as President, established its SDGs Promotion Office in June 2021 to drive initiatives that contribute to achieving the SDGs. Along with the message, “Among the 17 goals set by the SDGs, the word ‘Art’ does not appear even once. This means art has a role to play and a necessity to connect with every single one of the 17 goals,” the university puts forward the Tokyo University of the Arts SDGs Vision:
【Tokyo University of the Arts SDGs Vision】
Art has been SDGs all along.
And now is the time to
Doubt, Question, and Transform.
To love people, touch hearts, and move society—
As an innovation that brings happiness to the world.
Application Guidelines
■ Application Period
Wednesday, October 8, 2025 – Wednesday, December 10, 2025
■ Submission Details
A logo design that symbolizes the action slogan “BEYOND! for beyond SDGs” of the Public Private Forum on Beyond SDGs and contributes to promoting its activities.
・Embodies the vision of the Public Private Forum on Beyond SDGs.
・Conveys an open attitude of collaboration across public and private sectors, generations, and fields.
・Possesses a universality shared not only in Japan but also with people across Asia and the world.
・Serves as a driving force for taking a new step toward the future.
・Is simple and versatile enough for use across various media, including print, web, and video.
■ Eligibility
・Open to anyone regardless of age, occupation, affiliation, or professional status.
・Submissions by groups, organizations, companies, or schools are also accepted.
■ Submission Format
・File Format: JPEG, PNG, or PDF (up to 10 MB)
・Required Items: 1. Logo design
2. Artwork title and concept explanation (within 200 characters)
■ Selection Process
・Submitted entries will be evaluated by the Board of Directors, Public Private Forum on Beyond SDGs.
・The winning entry will be selected based on a comprehensive evaluation of concept, design, alignment with the vision, and versatility of application.
■ Notification of Selection
・Selection results will be communicated directly to the winner(s) or winning organization and announced on the official website.
・A certificate of appreciation and a commemorative gift will be presented to the winner or winning organization.
■ Scope of Use
・The winning design will be used as the official logo of the Public Private Forum on Beyond SDGs.
・The logo will be deployed broadly in cooperative initiatives across Japan, Asia, and globally, as well as at United Nations venues.
・It will be made available for download on the official website of the Public Private Forum on Beyond SDGs upon completing a simple application process.
・By utilizing this logo mark as a common symbol for Beyond SDGs events and activities organized by diverse regions and entities across Japan, we aim to build the Public Private Forum on Beyond SDGs into an “All-Japan” collective effort.
■ Terms and Conditions for Selected Artwork
・Upon adoption, the Secretariat may consult with the creator regarding modifications to ensure the design meets various operational requirements.
■ Important Notes Regarding Applications
・Please visit the official website of the Public Private Forum on Beyond SDGs to review key guidelines, copyright policies, and the handling of personal information.
Click here for the PR TIMES release